Tag: promotion

  • Monitor the results of outsourcing of your website promotion

    Outsourcing the job of promoting your website is becoming an attractive option for business owners who either don’t have the time or know-how to do this promotion themselves. However, you really need to keep a careful eye on what your promoter is doing, as if they are not professional about it, their work could end…

  • Your accommodation property’s website – who’s looking at it?

    An accommodation provider may typically spend between $1,000 and $5,000 getting a website developed for their business. A professional image is created, all facets of the accommodation are on show, but who is looking at it? The next step many make is to then market their accommodation on commission-based travel websites, such as Stayz, Take-A-Break…

  • Reach a greater audience by advertising on more than one website

    A few years ago, one of our staff here wanted to sell their car privately, so they looked for the most popular car selling website to advertise on. At the time, it was Car Sales (carsales.com.au), so they placed their advertisement in there. More than 2 months passed, and during that time they dropped the…

  • If it’s free, is it really worth it?

    You know the familiar saying, “you only get what you pay for”…but does it always apply when you get something for free? Here at Travel Victoria, for many years we’ve been offering free listings for tour or activity businesses within our tourism pages for locations throughout Victoria. There’s no catch, just a brief listing with…