Tag: reviews
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Careful with adding TripAdvisor widgets on your accommodation website
TripAdvisor is one of the most popular and influential travel websites. Many accommodation managers have embraced the TripAdvisor concept, and actively monitor reviews that guests post. This allows them to view feedback and provide a “management response” to any reviews that deserve another point of view, so that prospective guests can make an informed decision.…
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Identifying those fake TripAdvisor accommodation reviews
The world’s largest and most popular holiday review site, TripAdvisor, publishes millions of reviews by those who have stayed at hotels and other types of accommodation around the world. The primary reason for its popularity is that one of the best ways to find out what to expect when staying somewhere is to actually read…
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There’s more to accommodation reviews than just reading the review
When deciding on a place to stay while on holidays or away on business, many people turn to guest reviews published on the internet for a more realistic picture of what to expect. When looking at reviews, there’s a bit more to them than just the actual contents. You need to give weight as to…
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Putting TripAdvisor reviews into perspective
There’s no arguing about the powerful influence the world’s most popular travel review website, TripAdvisor, has on travellers planning where to stay when away from home. There’s nothing more compelling and revealing than reading about first-hand experiences by independent guests as opposed to the slick and sanitised marketing material on a property’s website. However, some…